Weediner, France’s first infused dinner
The Current CBD Market in the United States is estimated at 600 million euros.
It could exceed one billion by 2022.
French companies using CBD are navigating a gray market despite strong market acceptance.
Customers are already accustomed to buying their products online or in stores.
The brands that are promoting CBD today are pioneers and are clearing a difficult path that many followers will take.
In France, it remains more marginal but is estimated at 1 billion euros if it were completely regulated (use of isolated CBD with a French production and extraction sector and use of CBD flower).
Frenchfarm.ac has created, in partnership with the media Newsweed , an experience combining gastronomy and mixology , called WEEDINER .
First gourmet dinner infused with CBD (cannabinoids & terpenes).
CBD is now the trendy ingredient in the United States, and Europe is not spared.
Its benefits range from reducing inflammation to relieving anxiety, or deeper and chronic pain. Research around this molecule is increasing.
Terpenes are aromatic elements that are the basis of odors perceptible by the olfactory system. They are produced by resinous plants and were already known as components of essential oils.
At the dawn of this flourishing market, education and destigmatization of our industry is a crucial process for the future.
We therefore decided to introduce cannabidiol, terpenes and its benefits through a trans-sensory experience.
We exploit everything that the plant has to offer, through gastronomy, mixology and immersion in an exceptional place through work on scenography.
This experience offered by Japanese Chef Sho Miyashita combines a reflection on food pairings, cannabinoid & terpene infusions.
Our Chef works with mixologists to best combine the different stages of his menus
A “theme” specific to each edition, comprising four to five dishes, transports participants into a unique culinary experience.
The Weediner is gustatory, olfactory and sensory.
Mixology is also based on research and creation.
A team of mixologists specializing in pairings between spirits,
cannabinoids & terpenes, shapes a cocktail menu in keeping with the world of our chef.
Set design is a major step in immersion in our dinners. The Weediner space is entirely designed and carefully decorated by Devi Wookie , composed mainly of noble materials.
His inspirations are mainly found in traditional arts.
She creates a sophisticated decoration, paying attention to the smallest detail and succeeding in creating the perfect atmosphere for each event.
Weediner guests are identified and selected from among friends of the brand.
These ambassadors make it possible to multiply communication channels to a broad and expectant audience.
We are the first and only ones in France to organize these exclusive and private dinners.
A public version will be organized very soon.
The event is designed in close collaboration with the selected venue. We partner with exceptional hotels and boutiques to be in line with our universe.
Weediner took place at the NOUN restaurant, Wanderlust, Kube Hôtel Paris, Eclaireur Hérold and in Barcelona.
